Founded by Bruce Pavitt and Jonathan Poneman in 1988, Sub Pop Records is a medium-sized independent record label based in Seattle, WA. With early releases by Nirvana, Mudhoney, Soundgarden, and TAD, the label is often associated with something called “the grunge movement.” Exploitation of this association has frequently proven financially fruitful.
At Sub Pop Records, it is our intent to market and sell the recorded music (and related merchandise) of artists whose music some shifting definition of “we” really and truly love. We mean to represent these artists as faithfully and diligently as possible and hold out hope that this is enough for us to remain solvent in the face of the well-documented collapse of the music industry at large. We also enjoy laughter, good times and the company of friends.
